ADVERTISER CHALLENGE

The center was looking to increase revenue across the board for their locations, with a heavy focus on Birthday Parties and Lane Reservations while conditioning the consumer to engage and transact with them through their website.

CoxNext SOLUTION

The CoxNext team completed an in-depth review of previous campaigns and their results to learn more about what had worked in the past. We built a full-funnel, sales generating solution utilizing paid search and data driven programmatic to reach families for birthday parties, and young adults for lane rentals.

RESULTS

12x return on ad spend for birthday parties in the second month of the campaign.
Multi-year renewal